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After
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Healthcare

A new way to submit–and track–medicaid applications. How could we make this

Brand Strategy
Brand Identity
Golda Grossman
CTO, 100 Boulevard (formerly LTC Ally)

“We’ve played the marketing game for a while now and working with Racheli was so much better. "

A new way to submit–and track–medicaid applications.

That makes the entire Medicaid process infinitely easier than anything else on the market. And we were the lucky ones chosen to craft their brand strategy and visual identity, capturing the simplicity, warmth, and accessibility they're all about.

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// How we helped //

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Research
Here’s how we got to know the brand + space.
Product & Brand Strategy
Let’s pull it all together.
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Golda Grossman
CTO, 100 Boulevard (formerly LTC Ally)

"We were sold as soon as we completed the first project, and we’ve worked with her on several additional projects. I don't always give raving reviews, but with Rachel, she really has her finger on the pulse!"

Conversion Website
From make it happen: copy + design + development
Goals for new website/website strategy
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How it all came together:
Before - After
See live site
Golda Grossman
CTO, 100 Boulevard (formerly LTC Ally)

"We were sold as soon as we completed the first project, and we’ve worked with her on several additional projects. I don't always give raving reviews, but with Rachel, she really has her finger on the pulse!"

Additional Marketing Material

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